Packaging solutions for popular beverage brands under Kofola group
I participated in designing packaging solutions for several beverage products within the Kofola group, one of the largest players in the Czech and Slovak markets and home to multiple non-alcoholic beverage brands. In various tenders, I collaborated with the HMD team to develop packaging solutions and their accompanying communication campaigns. This case study highlights the winning designs, which are currently available on store shelves throughout the Czech Republic and Slovakia.
Packaging designs for brands under Kofola a.s. group.
Disciplines
packaging
key visuals
idea making
concept creation
Client
Studio
Heels Make Deals
Year
Korunní functional water
I took part in the packaging design of a new line of Korunní functional waters in cans, aimed at expanding the brand's portfolio of mineral waters. The goal was to create a unique product that would fit into the expanding market of functional waters, while also aligning with the brand’s core product line. This design is based on the brand's umbrella concept, "Better City Experience."
Targa Florio tonics
Targa Florio expanded its product portfolio with tonics. I took part in packaging design, which reflects the brand's core identity – the world-renowned Sicilian car race, Targa Florio. The design itself that features a premium aesthetic, characteristic of the tonic industry, while also integrating the brand's existing visual elements to enhance the overall visual connection. Additionally, I developed key visuals for the new products.
Key visual: tonics
Key visual: lemonades & tonics
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